What is the Difference Between AI Written Content and Article Spinning?
This post will tell you the difference between AI-written content and Article spinning.
Both sound similar but they aren’t. There are some subtle differences between the two.
What are these differences? We will find this and more in this post.
Table of Contents
Too Long; Didn’t read
“AI writing is the use of algorithms to write content. Whereas article spinning is the process of “rewrite” the articles by using certain tools. AI tools can produce different kinds of content while spinners will only rephrase the given content.”
What is AI Content Writing?
AI content generation is basically having software (like Article Fiesta or Jasper) write content for you.
Apart from writing articles, AI can also write for frameworks (AIDA, PAS), social media copy (For platforms like Linkedin, Instagram, and Twitter,) and more.
It can even write emails, ads, job descriptions, product descriptions, and even song lyrics! How cool is that?
In order to produce content, you just need to give some basic inputs, and it writes content for you.
I asked Ashley, Founder, of ArticleFiesta about his thoughts on the topic, and here’s what he said
“So I’ve placed quite a bit of time into this subject – as the question for me was – is it better to build net new content, or is it better to take something that is known to work and just republish it with a slight twist to see if it can rank.
I went down the rabbit hole using all the best machine learning models and completely respin an article – in an incredibly human-readable form (much better than what you see on those instant click-to-spin things). The article took around 10 minutes to spin on a very powerful machine. That time alone should give you some concept of how good the content ended up being. None of the sentences were alike. However, they all had the same story and did a really good job of conveying the same message without it reading like a nonsense robot, as all the words were spun with the context in mind. A great example of this with the crappy spinners would be from “alcoholic beverage” to “drunkard drink”. Whilst it sort of means the same, it doesn’t.
The next problem was when I ran the output through a plagiarism checker. I expected it to pass with flying colors – however, unfortunately, it blew up with like 50% plagiarism. It was at that point I realized it was a non-starter.
AI content creators don’t have that problem. Although they have learned from previous writings – they are all ‘net new’. Google loves new content, as it thinks it’s a new opinion on something (which it is), and therefore has more value and therefore should rank higher. It’s for that reason why I created the tool I work on now – as it often ranks and creates better content than most people write on their own. That’s not just to plug the tool though, it’s honestly the better technique”
— Ashley Russel, Founder
Here is a snapshot of the article he spun using his Custom machine-learning algorithm.
And here’s the spun version:
I think his algorithm did a fair job!
Also, you don’t need to be an absolute genius in order to give input to the AI. Anyone can do that.
Most of the time, anyone can smell that the content is written by AI. Because most of it doesn’t make sense or uses absurd words. Also, the text doesn’t carry emotions.
Also, with the arrival of the new Google’s Helpful content update, it will become hard to get rankings with AI-generated content.
Google is targeting low-quality sites with content that is entirely generated by AI. For example, sites that are producing 100+ articles in a DAY, do not provide any real value to users.
What is Article Spinning?
Article Spinning is what it sounds like. It is a technique where you “spin” the articles to create something new. The catch is that the essence of the article is kept while changing the words and synonyms here and there.
Have you done something like this in your academic life, where your friend does the homework and you copy their work, changing some words here and there? That’s what article spinning is at its core.
Also known as article rewriting, text rewriting, content spinning, and more, they all basically do the same thing.
How’s it done?
Simply, you copy an existing article off the web and paste it into one of the tools available on the Internet. Now, these spinners (depending on their capability), will either:
- Change the synonyms
- Write the content in Active/passive voice
- Rearrange the words
That’s mostly it.
What is the difference between the two?
The main difference between the article spinner tools and AI writing content is that AI uses its algorithm to form words and sentences while spinning software uses the existing article and rewrites it word by word.
If we see from the surface, you have to provide the base article to the spinner. They will not use the entire internet or their creativity to form sentences.
While AI, on the other hand, will use its creativity and intelligence to produce articles. Tools like ArticleFiesta takes this to a whole new level. How? It also adds pictures for you, so you don’t have to search for images for your blog.
But if we look at AI’s core, the whole internet is its training data. Rewriting tools have only one article as a reference, while AI has the whole internet.
But there’s a problem. None of them produces what’s called “Quality content”.
If I have to choose between the two, I would go with AI writing. Why? Because article spinners have only one article for reference, and the AI has a huge database.
But I would still write content by myself any day. I would prefer fewer backlinks and less popularity than having to write content from spinners or AI.
Also, as this new update is rolling out, the websites producing mass content out of these will be penalized.
Final words
I have done both things. Spun 500+ articles and also, generated hundreds of AI-written pieces.
My thoughts? Artificial intelligence gets one extra point. Not because it can produce articles, but it can do a plethora of things like generate titles, descriptions, content for social media, and more.
But would I recommend them? No.
Writing for your audience is any day better than writing for search engines. Keep your target audience in mind while writing content, because they’re the ones that will purchase from you. Not Google or Bing or Facebook.
While Spinners can change the lines and words at their best, AI promises it can create “human-like” text.
It even promises that nobody can differentiate between human-written content and AI-written content.
On the other hand, rewriting software doesn’t promise you anything like that.
Disagree with my views? Would like to add something?
I would love your thoughts on Packted’s server!
Alternatively, you can email me (I read and reply to each one!). I also post regularly on LinkedIn. You definitely don’t want to miss those insightful posts!
